It’s not just guns. Americans have come to anticipate that not only will companies act on political and social issues, but also that they will do so more swiftly than those in charge of public policy. Lawmakers have failed to address issues from immigration to health care and climate change — while corporate America, hardly a bastion of progressive values, has at least proven somewhat receptive. [...]
Times have changed, and businesses have become increasingly willing to weigh in and even act on social and political issues. They’re less worried that taking a stand will rock the boat and instead appear more concerned about the negative consequences of not doing so. [...]
Jerry Davis, a professor of management and sociology at the University of Michigan, recently identified two broad trends driving increased corporate social activism. First, social media and the internet have changed the environment for business, making it cheaper and easier for activists to join together and voice their opinions. [...]
Business isn’t doing much better. In the 2017 Gallup poll, 21 percent of Americans said they had confidence in big business, 32 percent said they had confidence in the presidency, and just 12 percent said they had confidence in Congress.
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