Expecting to find Sky City an empty shell, I’d stocked up on water and peanuts at the train station. Instead, the streets hummed with the mosquito-whine of scooters and bustled with pedestrians: Parents pushed strollers, young couples queued for Pocky, teenage boys lounged on shady benches, and elderly women shuffled under their neon umbrellas. I snuck into the back entrance of what I thought was an abandoned hotel, only to discover myself in the chandeliered consulting room of a plastic surgery clinic. It advertised a procedure of “exquisite carvings” that would give patients a “U.S.-nose.” [...]
I learned it had been two years since a new management company had taken over the town. Where an earlier breed of “build-it-and-they’ll-come” developer had judged success in concrete poured, this more enlightened manager had recognized the importance of luring services and stores that would attract residents. The company’s chairman promised he would bring Sky City a Montessori school, “French research institutes,” and spas offering the “world’s most authentic and advanced beauty treatments”; a year later, he pegged the town’s population at nearly 40,000 people—though a bored twentysomething at Madenjoy Real Estate told me that between 14,000 and 18,000 residents had moved in. Still, it appeared something was working: According to Hangzhou Daily, when 663 new units went on sale in August, they sold out in less than four minutes for an average of 14,000 yuan per square meter—about $200 per square foot, slightly more than the average price in Houston. (The average price-per-square-foot for apartments in downtown Hangzhou, two hours away by public transportation, is about triple that, which might explain the high proportion of young families—Paris as starter home.) The developers behind the Hangzhou Paris did not consider it an “eerily depressing ghost town.” They described it as the foundation for a new satellite city. [...]
Not every former ghost town has come to life. In Shanghai’s Holland Village (no relation to Liaoning’s), most storefronts along the main street stood empty or deserted, their dusty concrete floors littered with desiccated bouquets or curled posters. Like something out of fairy tale fever dream, I met an elderly woman who lived inside the town’s wooden windmill—the previous tenant, a wedding photography studio, had left it in her care after business went south. Several buildings, including replicas of Amsterdam’s Maritime Museum and De Bijenkorf department store, were under construction—just as they had been during a previous visit in 2008. Since then, the developers had successfully completed a stone cathedral, which they’d outfitted with crucifixes, a crèche, and a wooden altarpiece, then rented to local businesses for use as offices.