There was a time when psychologists feared that “social desirability bias” — people unwilling to admit they’re prejudiced, for fear of being shamed — would prevent people from answering such questions about prejudice truthfully. But this survey shows people will readily admit to believing all sorts of vile things. And researchers don’t need to use implicit or subliminal measures to suss it all out. [...]
A note on some limitations: This survey was not designed to be representative of the entire “alt-right” movement or to generalize to other right-wing-leaning groups. It’s a convenience sample of alt-righters on the internet who were willing to take a survey for a small cash reward.[...]
On average, they rated Muslims at a 55.4 (again, out of 100), Democrats at 60.4, black people at 64.7, Mexicans at 67.7, journalists at 58.6, Jews at 73, and feminists at 57. These groups appear as subhumans to those taking the survey. And what about white people? They were scored at a noble 91.8. (You can look through all the data here.) [...]
“But there’s a group of people who doesn’t do that that much, or not that much at all,” he says. Forscher and Kteily label this less extreme group “populists.” They’re less aggressive and dehumanizing overall, and more concerned with government corruption. But even these milder “populists” are as supportive of collective white action, and as opposed to the Black Lives Matter movement, as the supremacists. [...]
Among the measures where the alt-right and comparison groups don’t look much different in the survey results is closeness and relationships with other people. The alt-righters reported having about equal levels of close friends, which means these aren’t necessarily isolated, lonely people. They’re members of a community.