The reasons for this reactionary wave are diverse. As has been noted elsewhere, since the PT’s narrow victory over the PSDB in 2014 there has been a radicalization of the predominantly white middle to upper classes towards authoritarian solutions. This was the part of the population that dominated the street protests calling for Dilma’s impeachment in 2016, but have become disillusioned by the mainstream right. Not all have authoritarian preferences, of course, and many would prefer it if the PSDB continued to represent a viable option. Many dislike Bolsonaro, but their virulent “antipetismo” (hatred of the PT) leads them towards viewing him as a lesser evil.[...]
The demographic breakdown of first-round voting intentions by pollster Datafolha, a few days before the election, shows that 51 percent of voters earning between five and ten minimum wages ($1,261–2,522 USD per month) and 44 percent earning over ten minimum wages ($2,522) planned to vote for Bolsonaro, compared to 12 percent and 15 percent respectively for Haddad. Meanwhile, 42 percent of those self-defining as white planned to vote for Bolsonaro, compared to 15 percent for Haddad. (That said, the relationship between race and class in Brazil is complex and should be treated with caution. While the middle and upper classes are predominantly white, whites are not predominantly well-off. Furthermore, racial self-classification varies significantly according to both income level and region of the country.)[...]
As with any trend involving large numbers of people, there is no single explanation for “Bolsonarismo popular” — ie. Bolsonaro’s appeal to lower-income people. Some, thanks to the media’s relentless attacks on the PT, have developed antipetista attitudes similar to those of elites, complaining about everything from PT corruption to high taxes to the unfairness of racial quotas in universities. However, in my experience, such attitudes are relatively rare. [...]
It is true that neo-Pentecostal churches have grown precipitously among the poor and built a powerful clientelistic machine. It is also true that Bolsonaro’s agenda fits with a broader popular conservatism among lower-income groups. As shown by a Datafolha survey last year on Brazilians’ social attitudes, poorer people are more likely to think that those who believe in God are better people, that abortion is a crime that should be punished, and that drugs should be prohibited. They respond well to Bolsonaro’s claim to be resisting the “deconstruction of heteronormativity” and to proposals of forced internment for drug addicts.[...]
However, few poor people ever saw the mainstream right as offering a meaningful alternative. I would suggest that their anger about the economic crisis and corruption scandals are fundamentally motivated by a desire for more redistribution, whereas the elite’s embodies indignation about the limited redistribution that already occurred under the PT. In any case, with the mainstream parties all implicated in the crises, both groups became receptive to any candidate who was sufficiently distant from the incumbents to look like an “outsider” and who sounded as angry as they were.
