There’s some truth to this hypothesis, but it underestimates Bolsonaro’s large number of votes from women (41 percent of valid votes), black and mixed race people (41 percent of total votes) and low-income groups concentrated in families that receive between two and five minimum wages (61 percent). In addition, this hypothesis tends to downplay the importance of the support Bolsonaro received from non-denominational evangelical churches (59 percent of the total votes, against only 26 percent of the votes for Haddad, according to Datafolha), without which, according to most political analysts, he would probably have lost the second round to the Workers’ Party candidate.[...]
The political scientist André Singer and sociologist Gustavo Venturi convincingly argue that low-income support for the ultra-right candidate stemmed from his emphasis on public safety –– a real concern in a country that sees constant street crime and over sixty thousand murders a year. [...]
Lulismo was defined by the way it aimed to stabilize social conflict in Brazil. Between 2003 and 2013 it forged two different forms of consensus. First, a form of passive consensus among the subaltern classes who were attracted to the PT’s distributivist public policies, such as the Bolsa Família program and the policy of valorization of the minimum wage. Second, the PT constructed an active consensus among the leaders of the main social movements in the country. Despite the neoliberal macroeconomic policy advocated and sustained by the PT governments, the conjunction of these two forms of consent was able to guarantee the strengthening of certain policies compatible with the project of building a wage society in Brazil. Of course, the limits of Lulismo were revealed when the international economic crisis put an end to the commodity super-cycle that had benefited the Brazilian economy during the PT governments. [...]
The popularity of certain policies, such as Bolsa Família or university racial quotas, strengthened a backlash from those precarious workers who, living in the informal sector or receiving low wages, did not directly benefit. In the eyes of many of these workers, the public policies of the PT era have done nothing more than stimulate laziness and political clientelism, transforming citizens into parasites and objects of electoral exploitation by corrupt politicians. The Brazilian far-right managed to instrumentalize this feeling through the rhetoric of “meritocracy,” appealing to popular resentment against the PT as the crisis deepened and decimated jobs. [...]
Surprisingly, the neo-Pentecostal evangelical movement was the one that benefited the most in organizational terms from the Lulista hegemony. According to data from the 2010 census, its growth went from 15.4 percent in 2000, to 22.2 percent in 2010 (see table below). This is different from what happened in the 1970s, when the flourishing of religiosity in grassroots communities occurred pari-passu with the strengthening of union power. Now a rather different theology is taking root in the sphere of low-income groups: the neo-Pentecostal theology of prosperity — a variant of US televangelism in which achieving grace correlates to the satisfaction of individual desires for protection and material prosperity.
