"When we fill public space with advertising we are basically saying private companies can have it for their purposes and to try and manipulate people into buying things. That's something that we think should not happen," he tells Al Jazeera.
The campaign wants to see an end to large-scale adverts, with a ban on digital adverts or displays in public spaces, and a ban on all marketing near schools, kindergartens and universities. The law would allow for non-commercial messaging, such as information about events and charitable causes, but these would also be restricted to designated areas and ceąrtain heights. Promotion for commercial products would only be allowed in the place of service, for example at the shop or restaurant of the advertiser. [...]
"We want a city that is worth living in. A city where public space has not become a commodity and is not just a projection surface for the advertising campaigns of huge companies. We want public space to be a space for everyone where people meet, where people exchange, where they participate and where they don't feel like they are inside a TV advertisement."[...]
The petition was officially launched on January 16 and the campaign group have exactly six months from that date to collect at least 20,000 signatures. If they reach this mark, the Bundesrat - the German senate - will have to debate the law and decide either to reject or accept it. If rejected, the campaign group will need to acquire further signatures to push the issue to a referendum next year.
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