For the past four weeks, she has been using Muzmatch, a smartphone app for Muslims to meet potential marriage partners. But unlike well-established dating apps, such as Tinder and Hinge, Muzmatch specifically caters to Muslims searching for a spouse - giving young Muslims greater influence in finding the right mate. [...]
Dating is often prohibited in Muslim families. Traditionally, family members are often directly involved in seeking and vetting possible partners - and the couple's respective families often meet to approve the marriage. [...]
The app markets itself solely to Muslims seeking marriage. It claims to have more than 120,000 users across 123 countries, about two-and-a-half years after launching. About two thirds of users are men. The UK, its home country, is its biggest market, followed by the US, Canada, Pakistan and Australia, but it also caters to singles in Indonesia, India, Morocco, Malaysia, and Saudi Arabia, among others. [...]
Muzmatch's religious parameters, which members can check off, include the sect of Islam and things such as how often they pray. A wali, or guardian, can be nominated as a third-party moderator to monitor chats within the app, and photos can be made private.
Education levels are also delineated, and the app is conscientiously aspirational. Mocked-up promotional material presents two Yale graduates using its messaging service - Muzmatch says about 71 percent of its users are university-educated.
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