With the remain campaign being spearheaded by a Conservative prime minister and chancellor, the voters most likely to vote to stay in the EU make for surprising reading. They are Labour and Lib Dem supporters; young, educated people from Scotland, Wales, Northern Ireland and London; and in professional occupations.
Guardian readers are the most Europhile of all, with YouGov finding them favouring staying in the EU by a factor of nine to one. Never mind that the Conservatives recently vanquished their opponents at the general election and have weak electoral footings north of the border and in Wales, and were soundly defeated in the London mayoral election. This cosmopolitan coalition of voters is providing ballast to the campaign to keep Britain in the EU.
On the other side, now fronted by Michael Gove and Boris Johnson, are Ukip supporters (who, of course, overwhelmingly back Brexit), the over-60s, manual workers, and people with little political interest or without a university education. Daily Mail, Sun and Daily Express readers are among the most Eurosceptic of demographics, with more than seven in 10 in favour of leaving the EU.
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