30 September 2016

Salon: Yes, clowns are creepy: “The phantom clown theory” explains why we’re terrified of them

This isn’t the first time there has been a wave of clown sightings in the United States. After eerily similar events occurred in the Boston area in the 1980s, Loren Coleman, a cryptozoologist who studies the folklore behind mythical beasts such as Bigfoot and the Loch Ness Monster, came up with something called “The Phantom Clown Theory,” which attributes the proliferation of clown sightings to mass hysteria (usually sparked by incidents witnessed only by children).

It’s impossible to determine which of these incidents are hoaxes and which are bona fide tales of clowning around taken to the extreme. Nonetheless, the perpetrators seem to be capitalizing on our longstanding love-hate relationship with clowns, tapping into the primal dread that so many children (and more than a few adults) experience in their presence.

In fact, a 2008 study conducted in England revealed that very few children actually like clowns. It also concluded that the common practice of decorating children’s wards in hospitals with pictures of clowns may create the exact opposite of a nurturing environment. It’s no wonder so many people hate Ronald McDonald. [...]

Jesters and others persons of ridicule go back at least to ancient Egypt, and the English word “clown” first appeared sometime in the 1500s, when Shakespeare used the term to describe foolish characters in several of his plays. The now familiar circus clown – with its painted face, wig and oversized clothing – arose in the 19th century and has changed only slightly over the past 150 years. [...]

Unusual or strange physical characteristics such as bulging eyes, a peculiar smile or inordinately long fingers did not, in and of themselves, cause us to perceive someone as creepy. But the presence of weird physical traits can amplify any other creepy tendencies that the person might be exhibiting, such as persistently steering conversations toward peculiar sexual topics or failing to understand the policy about bringing reptiles into the office.

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